Brand: Tinder
Role: Localization Program Manager // Creative Director
Task: Brand Supervision // Campaign Approval // Creative Consultant
Collaborator: Wunderman Thompson, Thailand // Film Factory, Thailand
Story: Manage the project as the interim country manager to launch Tinder's year-end campaign in Thailand on 11.11, which is the biggest sale of the year, Play with its origin in "Singles day" and ask Thai singles to celebrate their singleness with Tinder. Along with creating some viral in the social media platform with the campaign's component.
